How it works

Step 1
Enter your website URL and email address

Step 2
We’ll generate and display your score

Step 3
Create a free account & learn how to improve your score

Online visibility indicators

Improve your digital presence

The LOCALiQ Grader is a quick and easy tool that evaluates your digital presence based on three key areas:

  • Website performance
  • Social media presence
  • Digital advertising

You’ll get an easy-to-read report on your performance in each of these areas along with recommendations on how to improve your score.

Website performance metrics

A fast & free website grader

Find out if your site is optimized to show up for the right searches and rank high in results, based on key website performance metrics like:

  • Google ranking factors
  • Technical SEO
  • Your online ads
  • Your competitors’ metrics

Digital presence beyond the SERP

Build your social media presence

Find out how strong your local and social media presence is for Facebook, Twitter, and Instagram based on links to your accounts from your site, posts, and followers.

Outrank your competitors

Get a personalized strategy

In one click, send your report to us and one of our specialists will review each component then set up a call with you to discuss your personalized goals and strategy—for free!

Testimonials

“It was just very eye opening to hear the whole process that was going on and maybe the parts that I was missing.”

Shannan O’Brien
Director of Marketing, Aubuchon Homes & Miloff Aubuchon Realty

“The software has been incredible. Immediately I get a text on my phone that lets me know that somebody’s got ahold of me through the site, and then right away I get the email, which I can then respond to very quickly.”

Tarcy Schindelka
President, Owner, DJ, Advanced DJ Services

“It’s like a marketing cheat sheet in the palm of my hand.”

Shawn Beecher
Owner, Empire Auto Spa

FAQs

What do you mean by online presence?
Your online presence encompasses every digital asset that belongs to your business, like your website, social media profiles, directory listings, emails, YouTube videos, and more. But just because these assets exist doesn’t mean they have a presence. Your online presence is actually a reflection of how much attention your online assets get—from you, from search engines, and from your audience.
Why do I need a strong online presence?
In today’s age, your online presence is what legitimizes your business. Not only do 97% of consumers search for local products and services online, but the strength of your digital presence impacts how popular, trustworthy, and even competent they perceive you to be. In fact, 80% of consumers lose trust in a business if their listings are inaccurate and 56% of consumers won’t even consider a business without a website. On the other hand, 70% of consumers will visit a store because of the information found online, and businesses that blog get 55% traffic and 126% more leads!*
What’s the difference between digital presence, web presence, and online presence?
There isn’t one! These terms are all used interchangeably.
Is this a website grader?
Yes, but it’s actually more than that. Since there are many components to your online presence, the LOCALiQ Grader assesses not just your website, but your social media presence and digital ads, too!
Is your digital presence grader really free?
Yes, the LOCALiQ Grader is 100% free. The initial report provides a summary of your scores and recommendations. You can then create a free account to see the more detailed report and even compare against competitors. And you can even send your report to someone on our team to discuss your goals and strategy—for free!
How do you measure web presence?
The LOCALiQ Grader analyzes the three biggest areas of your web presence: Website Quality, Social & Local Presence, and Digital Advertising. Your score is calculated using over 20 individual performance metrics, each with its own weighting.
What website performance metrics do you look at?
Our proprietary technology analyzes a mix of over 20 data points and signals that impact the user experience of your website as well as its traffic and traffic quality. This includes but is not limited to:

  • On-page SEO ranking factors like headings, page titles and descriptions, and alt text.
  • Off-page SEO ranking factors like backlinks and social signals.
  • Technical SEO ranking factors like site speed, site security, code quality, and mobile-friendliness.
Can I check another business’s digital presence?
Yes! You can enter any website URL into the Grader. And once you get your report, you can create a free account to compare your performance with that of your competitors.
How do I improve my online visibility?
There are a number of ways to improve your online presence, through your website, social media profiles, listings, email campaigns, digital ads, and more. When you create your free account, the more detailed report will give you recommendations on how to improve your web presence. You’ll also have access to resources on SEO, PPC, social media, and more. And don’t forget! In one click, you can share your report with someone on our team and they will schedule a free call with you to discuss the right goals—and strategies to reach them—for your business.
How important is my social media presence in all of this?
After following a business on social media, 91% of consumers will visit its website, 89% will buy from it, and 85% will recommend it to a friend or family. That’s pretty big!* In addition, Facebook is one of the three most popular business directories, and social media signals can indirectly impact your Google ranking. The best part? Social media marketing is that it is free, easy, and effective for just about every industry!
What if my web presence grade isn’t great?
Don’t panic! You’ve taken the right first step: identifying a baseline score. With our recommendations and resources, you can only go up from here—and you can check your score again to see how you’re improving!