How Much Did Apple iOS 14 Really Affect Ad Costs? [Data]

How Much Did Apple iOS 14 Really Affect Ad Costs? [Data]

Since we first learned it was coming, way back in 2020, marketers and business owners have been worrying about Apple’s iOS 14 update. This update affects the way that businesses can collect and track data, so the implication is that you won’t be able to get a clear...
We’re a Google Premier Partner: What That Means for Our Customers

We’re a Google Premier Partner: What That Means for Our Customers

We love helping our customers get the best results they can from their digital marketing, including their campaigns on Google Ads. That’s why we’re thrilled to share that LOCALiQ is a Google Premier Partner—putting us in the top 3% of all Google Partners! We’re...
SEO vs. SEM: Differences Explained, Once & For All

SEO vs. SEM: Differences Explained, Once & For All

Search engine optimization (SEO) alone throws many people for a loop. With 200+ ranking factors, white, black, and grey hat tactics, Google core updates, and a bunch of other details to worry about, SEO can seem complex. And it certainly doesn’t help that search...