What’s really happening across your online presence?
Our free Website Grader does more than just grade websites. It’s a quick and easy tool that evaluates your overall digital presence across three key areas:
- Website performance
- Social media presence
- Digital advertising effectiveness
You’ll get a complete, personalized report on your performance in each of these areas, plus actionable recommendations to improve your site performance fast.
Every successful business needs a great web presence.
Find out if your site is optimized to show up for the right searches and rank high in results, based on key website performance metrics like:
- Google ranking factors
- Site speed and SEO
- Your online ads
- Your competitors’ metrics
Why stop there? Our Website Grader extends past your website to check the health of your social media accounts too. You’ll get instant visibility into the strength of your local and social media presence for Facebook, Twitter, and Instagram.
Improving your website is the first step in reaching more customers and growing your business.
Get your custom website and online presence report today, for free.
Frequently Asked Questions
What does this website grader do?
The first section, Website Quality, grades your website on a score of 1-100, and pertains specifically to SEO, or search engine optimization. The grade your website receives in the Website Quality section will help you determine how much work you need to do to improve your website’s organic search rankings.
The second section, Social & Local Presence, grades how much impact your website is having on major social and local platforms.
The third section, Digital Advertising, deals with PPC (pay-per-click advertising), and generates action items specific to online advertising.
Overall, when you run the LOCALiQ website grader, you’ll receive over 19 individual performance metrics, each with its own weighting, making up your overall score.
Why do I need a website grader?
With the Website Quality report, you’ll have the ability to optimize the technical aspects of your website that contribute to organic search performance: rankings, internal links, technical performance, and more. Crucially, this will allow you to increase your rankings in the search results, generate more impressions from organic search on Google and Bing, and fill the top of your marketing funnel with net-new prospects.
With the Social & Local Presence website grade, we look at major platforms like Twitter, Facebook, Instagram, and the like to determine unique actions you can take to generate more traffic from social media. If you’re a local business, we’ll also look at how effectively your website is set up to generate traffic from Google My Business and local listings.
With the Digital Advertising website grade, we’ll look at your presence and keyword targeting across Google Ads, Facebook Ads, and other major ad platforms to determine areas in which you can improve.
How does this website grader differ from a marketing audit?
- It’s instant. You won’t have to wait a week or more to get your hands on an actionable report with which you can improve your website and digital presence.
- It’s free. Our marketing audit is not going to cost you an arm and a leg.
- It’s holistic. No need to get one marketing audit from a PPC agency, one from an SEO agency, and one from an organic social media agency. This marketing audit analyzes performance across all those disciplines and more, and cuts through the fluff to let you know exactly how to optimize performance.
I’ve graded my website. What should I do with my website rating?
But our website ratings aren’t just numeric scores provided in a vacuum. With each rating, you’ll get a list of action items you can take immediately to improve your website’s ability to generate traffic, leads, and revenue.
Businesses that use the LOCALiQ grader often do so for competitive research. For instance, try taking your top five competitors and analyzing their websites. Compare your unique website rating to theirs, and look at the scores given to them in the areas of website quality, digital advertising, and social & local presence. This is a great way to see how your site stacks up to the competition. Once you have this information, you can make changes and track improvements of your website rating over time. You can also generate ideas for improvement that you may not have thought of without looking at other businesses in your industry.
A multi-channel website checker.
Simply put, the LOCALiQ website evaluator measures the three most crucial aspects of digital presence and performance. You’ll get a detailed evaluation of how to optimize your website’s SEO, PPC, and local performance. Checking your website is one thing; having the knowledge to improve it is quite another. Whether you’re searching for a website checker, a website evaluator, or a marketing grader, LOCALiQ gives small businesses the power to take website optimization into their own hands.
Does LOCALiQ grade my marketing, or just my website?
SEO, for instance, has a ton to do with website optimization. In order to generate traffic from organic search, you need to make sure the technical aspects of your website are functioning optimally. In that regard, a website grader can give you a big leg up.
But what about the traffic you generate from local listings? What about your presence on social media platforms, and the ads you run across search engines and social media? In these instances, your website often plays a crucial role in generating conversions post-click, but you’re also dealing with third-party platforms and best practices that don’t hinge directly on your website.
What’s so great the LOCALiQ grader? It’s a website grader and a marketing grader in one. We’ll give you the tools you need to not only evaluate and optimize our website, but to grade your marketing performance across multiple channels. Armed with your unique and free marketing grade, you’ll have the insight you need to take your digital marketing to the next level.
My website score isn’t as high as I thought it would be. Now what?
The importance of free website rating tools.
Free website rating tools are crucial, and we’re proud to offer the best on the market. Free means that any business, regardless of size, can use our website rating tool without having to use valuable resources that should be devoted to growing their businesses. It also means that we provide information you can actually use. This isn’t just a free score that provides limited visibility then requires payment for more in-depth analysis. When you use our free website rater, you’re going to get invaluable insight for absolutely no cost.
Why do I need a strong online presence?
Is this a website grader?
How do you measure web presence?
What do you mean by online presence?
Is your digital presence grader really free?
What website performance metrics do you look at?
- On-page SEO ranking factors like headings, page titles and descriptions, and alt text.
- Off-page SEO ranking factors like backlinks and social signals.
- Technical SEO ranking factors like site speed, site security, code quality, and mobile-friendliness.