509%
increase in organic traffic
107%
Increase in organic users
580%
Increase in clicks
Goals
Strengthen online reputation, increase clicks and leads from organic search, improve organic impressions and user growth, and enhance local search visibility for priority Australian locations.
Solutions
The team resolved a major website security issue by cleaning malicious code, restoring the site, and implementing stronger security measures to regain search engine confidence. They then optimised on-page SEO improving title tags, meta descriptions, and keyword focused content on key landing pages. Working with the CSM, they aligned targeted landing pages with business priorities to drive higher quality organic traffic and local visibility.
Results
Over a six-month period, client saw a significant uplift in organic performance, with strong growth in traffic, users, clicks and impressions, alongside improved visibility in both search results and Google Business Profile. Keyword rankings for targeted terms moved positively, contributing to increased presence in search and stronger engagement from prospective home buyers across key Australian markets.
