Tom Demers

Tom Demers

Tom Demers is the co-founder and managing partner of Measured SEM. He has over a decade of experience helping businesses generate meaningful growth through SEO, PPC, content marketing, and online publishing. Formerly the Director of Marketing at WordStream, Tom has also worked as an in-house SEO specialist, SEO manager, agency consultant, and independent search marketing advisor. Through Measured SEM and his own publishing properties, he has driven millions of dollars in incremental pipeline and sales, generated millions of unique visitors, and built, monetized, and sold high-traffic sites. His insights have been featured in outlets including Search Engine Land, Search Engine Journal, USA Today, and Fox Business.

7 Useful Target Market Examples (+How to Find & Reach Yours)

7 Useful Target Market Examples (+How to Find & Reach Yours)

Use these target market examples to get a better sense of who to focus on for more effective marketing.
40 Social Media Marketing Tips for Small Businesses (+Tools & Examples)

40 Social Media Marketing Tips for Small Businesses (+Tools & Examples)

Social media is evolving. This big list of tips will help navigate the changes and generate more engagement and leads.
How to Create a Marketing Budget (+Free Tools, Templates, & Examples)

How to Create a Marketing Budget (+Free Tools, Templates, & Examples)

Find out how much you should be spending on marketing and how to create your budget.
5 Trending Questions About Local SEO, Answered!

5 Trending Questions About Local SEO, Answered!

What do you need to know to build a successful local SEO strategy in 2025? We're answering your biggest questions.
5 Ways to Rake In Reviews for Your Home Services Business

5 Ways to Rake In Reviews for Your Home Services Business

Reviews are essential for home services businesses. Here are five under-utilized ways to get them.