The Free, Quick, & Easy Google Ads Assessment for Any Account

Google Ads are known to be a fast and effective marketing strategy for all kinds of businesses. However, when you’re dedicating time and money to a high-value channel like search ads, you want to be sure you’re doing things right. For many smaller businesses, who don’t always have huge budgets or big marketing teams, it can be hard to feel confident about your Google Ads account.

So how can you make sure you’re on track to hit your business’s goals? That’s where regular account performance checks like this Google Ads assessment come into play! You can use this quick and easy quiz to get a pulse on how your Google Ads account is doing and find out what you can do next to improve.

How to take the quiz

This Google Ads health check quiz is just 16 questions, and should take you three minutes or less to complete. The questions will touch on your Google Ads account structure, how you handle account management and optimization, as well as how your ads stack up against established performance benchmarks.

Be sure to have your Google Ads account open and ready to go so that you can cross-check your answers as you progress through the quiz.

Remember, there is no right or wrong answer to any of these questions; just try to answer as best you can to get the most accurate read of your account’s performance. At the end, we’ll share some personalized tips based on your results that will help you make the right next move in your account.

Let’s get started! 

What’s next

Once you’ve finished the quiz, you can start to take action in your account! Regardless of whether your account is in need of significant improvements or in a good place, there is always room for growth and new strategies to try on the Google Ads platform. You may want to brainstorm some tests to roll out. For instance, if you want to try different ad headline and description variations, use our free AI copy tool to get copy-and-paste A/B test ideas.

Or, maybe common Google Ads mistakes are holding you back. In which case, you’ll want to download our free guide on six common, but costly, Google Ads mistakes and how to fix them.

No matter where you are in your search marketing journey, there are solutions out there to help you maximize your campaigns. For deeper insights into your full account health, get a free, instant account report using our Google Ads Grader!

Meet The Author

Susie Marino

Susie is a Senior Content Marketing Specialist for LocaliQ and WordStream, where she uses her experience as a PPC consultant to share tips, tactics, and best practices in the ever-evolving marketing and advertising space. Susie's work has been featured in publications such as Search Engine Land, MediaPost, Social Media Today, and others. Outside of work, Susie loves to get outside for some snowboarding or (once the cold weather melts away) hiking!

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