You’ve probably heard a lot about AI recently. Maybe you’ve even heard that it can help you manage and market your business.
But how?
One way is through the use of AI agents. These autonomous tools can understand complex conditions and make decisions on the fly—helping you do everything from responding to leads faster to keeping your office stocked with supplies.
AI agents are bound to transform many aspects of our working lives. Have a look at these AI agent examples to see how they’re at work in your industry.
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What are AI agents?
AI agents are a type of artificial intelligence software that can interpret its environment and understand the context of different situations to make decisions that help it achieve a goal with minimal or no human intervention.
One thing that sets AI agents apart from other technology tools is that they learn from each interaction to improve their performance. So, every time your AI agent communicates with your customers, it’ll better understand their needs and adapt its responses to meet them.
LocaliQ’s AI agent helps business owners market to, manage, and respond to leads.
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6 AI agent examples
If you look around, you’ll see many AI agents already at work in all sorts of industries. Here are six real-world examples to show their capabilities.
1. Lead management AI agents
Lead management agents help you engage, track, and follow up with potential and current customers. They do things like:
- Answer calls and reply to texts.
- Organize and label lead information for easy reference.
- Automatically set reminders, create to-do lists, and schedule appointments based on conversation transcripts.
- Provide analytics to show where leads come from, how fast they close, etc.
LocaliQ’s Dash is a good example of a lead management AI agent. Dash provides AI-generated summaries of phone calls, categorizes leads for easy reference, and sets priorities so users know which prospect to contact first. It can also send replies to common queries like a confirmation of appointment time.
Lead management AI agents are becoming very popular with service providers who have to balance taking incoming requests with actually providing their service. AI agents help roofers, dentists, and other professionals engage with new prospects while still focusing on current customers.
2. Marketing AI agents
Marketing AI agents are designed to remove creativity bottlenecks and automate repetitive tasks for marketers. Some of the tasks these tools take on include:
- Scheduling SMS and social media sends and automating comments and replies.
- Personalizing marketing messages and landing pages based on user behavior.
- Creating project and content briefs and automating the project management process.
- Suggesting and helping to create new marketing content.
StoryChief has a built-in AI marketing agent named William. William does keyword research, content calendar optimization, language translation, and traffic monitoring.
AI agents were initially popular with large businesses because of the initial cost. Now, though, smaller marketing agencies and in-house teams have access to lower-cost tools. Some freelancers will even benefit as developers create entry-level, no-cost plans.
3. Customer support AI agents
Chatbots were one of the earliest examples of AI-powered tools. The technology is moving way beyond simply answering common questions on a website. This class of AI agents can now:
- Troubleshoot product issues.
- Walk customers through processes like purchasing and refunds.
- Analyze customer sentiment and prioritize responses.
- Learn from past engagements to generate complex, customized responses.
Delta Airlines recently announced that it is about to launch its AI (travel?) agent called Delta Concierge. It’ll help passengers manage their loyalty accounts, handle tickets and passports, sync calendars, and organize ground transportation.
Customers are often frustrated by navigating websites and processes. Customer support AI agents reduce this friction. And as they learn from each interaction, they’ll get better at offering help faster.
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4. Healthcare AI agents
Healthcare AI agents improve patient outcomes by processing vast amounts of information and making connections between data points that human doctors can’t. They’re also helpful for simplifying office administration tasks and patient communication. Healthcare AI agents are commonly used to:
- Diagnose rare and hard-to-pinpoint medical conditions.
- Monitor patients remotely and predict potential health issues.
- Create personalized treatment plans.
- Complete office tasks like transcription, appointment scheduling, and healthcare marketing.
AICure developed a healthcare AI agent app called Patient Connect. It uses AI and a smartphone to make sure patients stay on track with treatment plans during clinical trials (and intervene faster if they don’t).
AI agents are making their way into all sorts of healthcare practices. Providers, from physical therapists to mental health counselors, are increasing their success rates and reducing administrative burdens with these AI tools.
5. Human resources AI agents
For HR teams, AI agents can act as a frontline in new prospect screenings, handle common employee questions, and help new team members get into the swing of their jobs. Some HR AI agents function similarly to sales and marketing AI tools, while others do jobs specific to the HR function, for example:
- Reviewing job applications, scheduling interviews, and handling the first round of prospect screening.
- Writing collateral like job descriptions, handbooks, and safety notifications.
- Creating personalized learning plans, automating skill assessments, and recommending development paths.
- Analyzing data to predict employee turnover, understanding compensation trends, and identifying hiring biases.
HiredScore AI by Workday is an AI agent that supports recruiters and hiring managers. The tool acts like a hiring coach by prioritizing the most qualified candidates and surfacing potential prospects from pools of previous applicants and current employees.
There’s no shortage of paperwork, processes, and communication for human resources teams. Expect AI agents to become more sophisticated and solve more challenges in this category.
6. Virtual assistant AI agents
Virtual assistant AI agents are probably familiar to most people—Amazon’s Alexa alone has over 71 million users in the US. In general, virtual assistants:
- Help you search the web, interact with apps like Spotify, and make purchases online.
- Organize and synch your calendars, set reminders, and send invites.
- Summarize and prioritize your inbox, search for specific information, and draft emails.
- Pay bills, track expenses, and manage investments.
Google Assistant is another popular example of a virtual assistant. It uses natural language processing to let users interact with it in a more conversational way. Plus, it works on all Google devices and integrates with a bunch of Google apps like Maps.
Virtual assistant agents are common in the office, too. They’re used to coordinate employees, track projects, organize and summarize files, and a lot more.
These AI agent examples are the tip of the AI iceberg
Despite AI being a hot topic of conversation for years, we’re just beginning to learn what it can do for us. AI agents seem to be a particularly big focus for developers, and you can expect to see many more options created for just about every industry. Keep your eyes open for new tools that will make your job and personal life easier.