Email is a go-to marketing channel for most businesses year-round, but it can be even more important during the summer as life might start to slow down for your customers. You can continue to gain and retain customers all summer long with a consistent monthly email strategy.
Newsletter emails are perfect for this, as you can angle your newsletter around any promotions your business may run during the summer months. In fact, newsletter emails are one of the most frequently implemented types of email marketing campaigns, with over 80% of businesses sending them regularly. Read on to find out all the ways your business can take advantage of newsletter emails this month with this handy list of June newsletter ideas, subject lines, examples, and more.
Contents
- June newsletter ideas for any business
- June newsletter ideas based on holidays and observances
- June newsletter subject line ideas
June newsletter ideas any business can use
No matter the niche market your business is in, these June newsletter ideas can help you increase open rates and get more customers fast.
Want more email ideas to last you all year? Download our free email marketing toolkit complete with tips, templates, subject line ideas, and more!
1. Wish your readers a happy June
While this June newsletter idea might feel like a no-brainer, it’s important to keep in mind that a sweet and simple monthly newsletter can be just as effective as one with a flashy theme. Try not to overthink your June newsletter. Instead, send out a quick overview of news and updates from your business for the month of June. After all, that’s what newsletters are for!
2. Celebrate the start of summer
The first day of Summer falls on June 20 this year, and you can let your readers know how you’re enjoying the season with a “happy summer” themed newsletter. For example, you could highlight your favorite summer activities or events that you and your team look forward to during this time of year as part of your June content.
3. Give summer survival tips
Summer can be a busy time of year, or a boring summer break lull, depending on your target market. Think about how your business can step in and solve seasonal customer pain points with a summer survival tips newsletter this June. For example, you could share your best tips to beat the heat. As a bonus, be sure to include a tip that connects back to using your business’s products or services.
4. Tease what’s to come in the second half of 2024
June marks the end of the first half of the year and the beginning of the second half. It’s crazy to think that 2024 is already halfway done, and your readers likely agree. Let them know what your promotional plans are for the second half of the year with this June newsletter idea.
5. Include a customer testimonial story or video
A newsletter is the perfect opportunity to showcase what your business does best: making customers happy! Show off your latest client success stories with a customer testimonial video or a customer quote you can feature in your June newsletter.
June newsletter ideas for holidays and observances
Use the following ideas to create a relevant and timely email based on a June social media holiday, monthly observance, and other seasonal events.
🗓 Find more holidays and seasonal marketing ideas you can work into your email strategy year-round with our free 2024 marketing calendar!
6. Inspire readers to give back during Pride Month
June is Pride Month, and while you should be supporting and celebrating LGBTQ+ rights year-round, your June newsletter can be the perfect opportunity for your business to spotlight those in the LGBTQ+ communities. For example, you could highlight how your business is taking action this month and beyond to support LGBTQ+ causes.
One thing you’ll want to avoid when it comes to Pride Month marketing (or any potentially sensitive holiday or observance) is passive activism. Instead, try educating your recipients on LGBTQ+ history and culture. For example, you could include a series of LQBTQ+ resources to show your support.
7. Include a shareable playlist for African-American Music Appreciation Month
Having started back in 1979, this June monthly observance is meant to celebrate all Black musicians, composers, singers, songwriters, and creators. To maintain diversity, equity, and inclusion in your marketing, you could create a shareable playlist you can feature in your June newsletter. This is a unique way to connect with your recipients as they listen to your choice of songs created by talented Black musicians. Plus, it’s a great opportunity to show support for Black creators.
8. Run a contest for Candy Month
Create buzz around your June newsletter with an exciting “guess how many” contest included in your email content for Candy Month. You could fill a container with a candy of your choice and include a picture of it in your newsletter. Then, have your readers click a link to submit their best guess for a chance to win a prize.
9. Celebrate Effective Communications Month
What better way to celebrate Effective Communications Month than with a newsletter? Let your audience know that your communication with them is top priority for your business by focusing on any need-to-know information within your newsletter. You could also showcase ways customers can connect with you further, like linking to a chat feature on your website or including your business’s phone number.
10. Share fun facts for World Oceans Day
Odds are, many of your customers are headed to the ocean at some point this summer. So, your recipients will likely appreciate you framing your newsletter around World Oceans Day on June 8. Try out a bit of green marketing by sharing fun facts or resources about ocean cleanliness.
11. Thank all the dads in your community on Father’s Day
Father’s Day falls on June 16 this year, so work your June newsletter into your Father’s Day marketing plan by highlighting all the superstar dads in your business’s community. You could shout them out throughout your newsletter content or dedicate a section to photos and quotes from employees and friends who are dads.
12. Support Black-owned businesses for Juneteenth
This June observance has over 155 years of history behind it, and Juneteenth became federally recognized in 2021. Juneteenth observes the total liberation of slavery in America that occurred on June 19, 1865, and the observance is meant to honor and remember the country’s Black history. In your June newsletter, shout out local Black-owned businesses or organizations that align with your brand to show your support.
13. Create a gallery for National Selfie Day
For National Selfie Day on June 21, get your team together to take selfies you can include as a slideshow in your June newsletter. For increased reader engagement, you could ask your audience to click a link and vote on the funniest selfie.
14. Promote your social media accounts for Social Media Day
This last June newsletter idea is quick, easy, and helps to market your business across channels. If you’re trying to get more followers on social media, you could plug your accounts in your June newsletter and encourage your readers to click and follow you in honor of Social Media Day on June 30.
June newsletter subject line ideas
Pair these June newsletter ideas with the perfect subject line, like these ones below.
- Cheers🍾 Summer is Here
- Beat the blues with our summer survival guide✅
- Can’t-miss summer tips (a must-read!)
- Summer is Here! Click to See How We’re Heating Things Up
- What’s cooking for June🍔
- This June we’re grillin’ and chillin’ 😎
- June Updates: What You Need to Know
- June News: You Won’t Want to Miss This
- Contest Alert See What Surprises We Have Inside
- You Tell Us: Did We Crush National Selfie Day?
- Have You Followed Us on Social Media Yet?
- In Honor of Social Media Day… Follow Us!
Put these June newsletter ideas to work
Ready to try out one of these June newsletter ideas? Just be sure to set your goals beforehand, use unique and creative brand messaging, and have a way to track and audit your success. When you approach your June newsletter with a thorough game-plan, you’ll be more likely to see positive results from your efforts. If you want to squeeze even more out of your June marketing campaigns, see how our solutions can help you maximize your monthly newsletters and more.
Here are the top June newsletter ideas your business can try this month:
- Wish your readers a happy June
- Celebrate the start of summer
- Give summer survival tips
- Tease what’s to come in the second half of 2024
- Include a customer testimonial story or video
- Inspire readers to give back during Pride Month
- Include a shareable playlist for African-American Music Appreciation Month
- Run a contest for Candy Month
- Celebrate Effective Communications Month
- Share fun facts for World Oceans Day
- Thank all the dads in your community on Father’s Day
- Support Black-owned businesses for Juneteenth
- Create a gallery for National Selfie Day
- Promote your social media accounts for Social Media Day
