November, we owe you an apology. You are a forgotten month.

When I think of the month of November, my brain immediately jumps to the end of the month when all the holidays kick into action. But what about all the plain old weeks in between?

In terms of marketing, that lull in between Halloween and the winter holiday season can be a challenge for small businesses looking to grow. In November, businesses need to cater to audiences that are eagerly waiting for holiday fun to begin. To meet that need, emails are the easy route to switching up your strategy in a pinch. We’ll show you how by exploring the following:

  • Why your small business should try email marketing this November.
  • What should be an email subject line for Thanksgiving and other holidays?
  • November email subject line ideas any business can use all month long.

We’ve got you covered on both ends of the spectrum with holiday email subject lines and what to do in between for a memorable November.

november email subject lines - example business owner in fall


Why email marketing is important in November

Email marketing is crucial for small businesses throughout the year, but even more so in November. In fact, average email conversion rates jump from 7.26% in October to a whopping 8.66% in November. Plus, studies have shown that emails sent during autumn and winter drive the most traffic to your website. You can use your email marketing in November to:

  • Provide information on holiday hours.
  • Let customers know about holiday sales.
  • Give thanks to your staff and customers.
  • Offer fall and winter specials for certain services.
  • Show your audience how you’re celebrating this season.

November email subject line best practices to keep in mind

For your emails to be a success, your subject line must provide a striking first impression. 47% of recipients decide to open an email based on the subject line alone, so you’ll want to get your subject line right on the first try.

Sadly, 16% of emails never actually make it into the inbox, and one in every five emails is not mobile-friendly. Therefore, taking a moment to double-check that your email information is correct and concise enough for a mobile inbox will save you from ending up in the junk folder.

Lastly, use your email copywriting as an opportunity to have fun and be creative. For example, emails subject lines with personalization or emojis have a higher open rate than those that don’t. Allow your email subject line to display the value of your business with a touch of unique flair.

email subject lines - creative email subject line example

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November email subject lines for services

E-commerce and product-based brands are known to scramble for sales this time of year. However, service-based businesses should also have the holiday months on their marketing radar. So, to kick off our November email subject line bonanza, let’s dig into some email subject lines for services:

  1. Snow Already?! We’ll Be There When It Hits.
  2. Tired of the Holiday Scramble? We Can Help.
  3. Casey, An Early Gift for You!
  4. Winter Low-Lights Are In: 20% Your Next Color Treatment
  5. Alex, Get $15 Off Your Next Inspection
  6. Get That Project Done Before the Holidays!
  7. Freeze the Turkey, Not Your Pipes. Call Jack’s Plumbing
  8. Book Your Next Cleanup in Advance & Save at Terry’s Landscaping
  9. Electric Bill Through the Roof? We Can Help.
  10. Relax Before Holiday Craziness at Envious Massage
  11. Cleaning Up for Visitors? Stop By Tom’s Laundry
  12. November=Snowvember! Book Your Plows in Advance
  13. Unwanted Guests? Call Derry Pest Control
  14. Reserve Your Leaf Cleanup Kit Before It’s Too Late!
  15. Best Part of Fall? Cute Autumn Nails Done at Melville Salon.
  16. Skip Holiday Stress. Call Honey’s Catering Now!
  17. We Miss You! Appointment Slots Now Extended
  18. .. Secret November Offers Are Here

email subject line ideas - email subject lines for services example


November email subject lines for sales

You don’t have to wait until the end of November to boost product sales, here are some email subject lines for sales to last you the whole month:

  1. Wallet Gone Cold? These Deals Can Help.
  2. Maria, A Special Offer for You Inside.
  3. Going, Going, Gone! Grab Yours Before It Sells Out.
  4. Joe, A November Discount Code Only Valid for a Limited Time
  5. Use This at Checkout for a November Deal
  6. Tamika, a Coupon for You Valid Through 11/30
  7. Do This at Checkout for an Extra 30% Off
  8. Fall Flavors Are Selling Out Fast at Pam’s Bakery!
  9. Low Prices All November Long!
  10. Don’t Wait for Black Friday. Sales Are Happening Now!
  11. Remember November! Sales All Month Long

email subject line ideas - email subject line for november sale example

November Black Fiveday email subject line ideas

Many think that November comes and goes with just one major holiday: Thanksgiving. However, from Black Friday to Cyber Monday, Thanksgiving week has turned into a multi-day ordeal: Black Fiveday. Here is our breakdown of email subject line ideas for all the November holidays:

Email subject lines for Thanksgiving Eve

Many like to start celebrations early, and your business should too with these Thanksgiving Eve email subject lines:

  1. A Thanksgiving Eve Deal = Best Decision You’ll Make All Night
  2. Not Just Family, Friends Too! Referral Discount Wednesday Only
  3. Elise, Get 25% Off This Wednesday Only
  4. Going Down Memory Lane? Bring This.
  5. .. We “Accidentally” Dropped Our Deals Early
  6. Sal’s Taxi Running Extending Hours Tonight Only
  7. Thanksgiving Eve! Reunite at Paul’s Bar
  8. Meeting Up with Old Friends? Get a Free Beer on Us!
  9. Drinksgiving at Prairie Brew Co.

email subject line ideas - email subject lines for thanksgiving

Email subject lines for Thanksgiving

You may decide to take Thanksgiving off from business matters. However, if you choose to schedule an email send on November’s big day, here are some subject line ideas to boost your Thanksgiving marketing efforts:

  1. Gobble Up Our Special Offer!
  2. Cook Up Savings with Us
  3. Pre-order Holiday Pies at Jam’s Bakery
  4. Happy Thanksgiving from Our Family to Yours
  5. Julie, We’re Thankful for YOU This Year.
  6. Just Want to Say Thanks…
  7. Cam, How Can We Thank You?!
  8. Pour Some Gravy Out for Us Today
  9. Forgetting Something? Our Thanksgiving Checklist
  10. We Want to Share Our Traditions with You
  11. A Thank You Note from Us To YOU
  12. Sunnyside Insurance Thanks Its Employees
  13. We Want to Say Thank You to YOU
  14. Our Way of Saying Thanks…
  15. Ramsay, A Gift for You to Say Thanks
  16. Food + Family + Football = A Happy Thanksgiving
  17. Happy Thanksgiving From [your business]

email subject lines - thanksgiving subject line ideas example

Email subject lines for Black Friday

Even if you’re not a retail business, you can still reap the benefits of Black Friday with these email subject lines:

  1. Buy Now! Black Friday Deals.
  2. Black Friday Only: 50% Off!
  3. Stuffed, Thankful, & Ready to Shop!
  4. Hooray, The Holidays Are Here! Shop Now
  5. Carrie, Your Black Friday Discount Code
  6. Merry & Bright: Shop Black Friday Tonight
  7. What to Buy on Black Friday (It’s Not What You Think)
  8. Black Fiveday: Making the Most of The Week
  9. Black Friday Shopping TOO Much? Super Storage R Us
  10. Holiday Gifts Already Bought = Black Friday Bliss
  11. Wishing You a Blissful Black Friday
  12. Bleak Black Friday? We Can Help

email subject lines - november email subject line ideas for black friday

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Email subject lines for Small Business Saturday

Calling all small businesses! This is your day to shine. Be sure that you do with these Small Business Saturday email subject line ideas:

  1. Henry, Support Small Businesses This Saturday.
  2. Be Thankful. Be Grateful. Shop Local.
  3. Don’t Wait! Shop Local Now
  4. Big Savings from Small Businesses This Saturday
  5. Kristi, Shop Local This Saturday.
  6. James, Small Businesses Are Counting On You!
  7. Celebrate Small Business Saturday With Us
  8. Support Your Favorite Local Business!
  9. We’re Glad to Be a Part of Your Community.
  10. Thanks For Your Support, Hannah.

email subject lines - november email subject line ideas for small business saturday

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Email subject lines for Cyber Monday

Whether you’re an e-commerce business, a service-based startup, or a brick-and-mortar store, you can engage with your audience on Cyber Monday with these email subject lines:

  1. Your Cyber Monday Deal is Just 1 Click Away!
  2. Tony, Your Cyber Monday Code is Here!
  3. Miss Out on Black Friday? Shop Cyber Monday
  4. Cyber Monday…In-Store?
  5. Get Cyber Monday Discounts In-Store & Online
  6. Click, Click, Hooray! Shop Cyber Monday Now
  7. Where We’re Shopping This Cyber Monday.
  8. How To Schedule Cyber Monday into Your Day
  9. Polly, Celebrate Cyber Monday With Us!

november email subject line ideas - cyber monday email example

Even more November holiday email subject line ideas

November holiday marketing doesn’t just stop at Black Fiveday. Get creative and add a twist to your email strategy with these other November holiday subject lines:

  1. What We’re Reading When We’re Cooped Up (National Authors’ Day, November 1)
  2. Planning + Execution=A Financial Portfolio Sandwich (Sandwich Day, November 3)
  3. Tate’s Photo & Video: Veteran Family Photos For Free (World Freedom Day, November 9)
  4. Forgetting Something? (Forget-Me-Not Day, November 10)
  5. How Forest Senior Living Thanks Its Caregivers (Caregiver Appreciation Day, November 13)
  6. Be Kind: A Story of How We Started (World Kindness Day, November 13)
  7. Kristi’s Butcher & Deli is Going Green! (America Recycles Day, November 15)
  8. How We Can Bring You Peace & Serenity This Season (World Peace Day, November 17)

email subject line ideas - november holiday email subject line examples

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November newsletter subject line ideas

An email newsletter is especially important for small businesses this time of year because they help you to interact with your audience during a busy time. Stand out from big brands with these November newsletter subject line ideas:

  1. Our Holiday Tips You Won’t Want to Miss
  2. Winter is Coming! Are You Prepared?
  3. That’s a Wrap! Our Company’s Fall Highlights
  4. Wait! Did You Complete Our Fall Check List?
  5. What to Do Before 2021 is Over
  6. 5 Ways We Can Help You By 2022
  7. 7 Tips to Be a Holiday Pro This Year
  8. Thanksgiving Recipe Ideas, Planning Sheets, & More!

email subject line ideas - november email example


Fast-track your year-end goals with these November email subject lines

We proved today that you don’t have to wait for the holidays to start kicking your revenue up a notch. With 2022 right around the corner, squeeze in all you can with these November subject line ideas. Regardless of your business type, there are email subject lines that can work for your November marketing plan. When it comes to planning your email marketing strategy, don’t forget to remember November!

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