From our makeshift work from home setup, we ask: Does the new year mean our small businesses can turn over a new leaf — or will the pandemic continue to stunt future growth? While we creep cautiously into the year, the pandemic continues to threaten livelihoods...
Over the last few years, there has been an unprecedented explosion of data. As a result of this, data analytics has become a growing field and many businesses are choosing to heavily invest in professionals of this industry to take their organizations to the next...
I know we’re not technically to the end of 2020, but I’m ready to move on to 2021, and now is as good as time as any to take a look back and appreciate the positives of this terrible year. 2020 has brought a lot of change for a lot of people. Like many marketers and...
Ever wonder why your sales are hardly breaking the surface when your products and services are more useful than what’s already on the market? It might be because your target audience doesn’t even know you exist. Or, you’re not making an effort to generate...
As a small business owner, you don’t have time or money to waste on marketing strategies that aren’t suited to your needs, so let’s take a look at options that can (and can’t) get you the most bang for your buck. Marketing Strategies for Small Businesses on Google If...